/* =====================================================================
   Product_Management.htm — "ניהול מוצר כשירות" (Hebrew, RTL).
   Part 1: the dark hero on the site's inner hero (innerPlazma2026) and the numbers band.
   Part 2: the page sections (projects, Reely, the product in the company, service,
   when it's right for you, experience + why us, industries, clients, testimonials, contact dialog).
   Promoted from the approved LAB experiment "ניהול מוצר (חדש)" → B; the LAB copy stays as a separate experiment.
   ===================================================================== */

/* the site header is sticky (80px; 48px in the mobile header, up to 1080px on this page): pinned sections sit right under it */
:root { --head: 80px; --head-c: 80px; }
@media screen and (max-width: 1080px) { :root { --head: 48px; --head-c: 48px; } }
html { scroll-padding-top: calc(var(--head-c) + 8px); -webkit-text-size-adjust: 100%; }
@media (prefers-reduced-motion: no-preference) { html { scroll-behavior: smooth; } }
body { overflow-x: clip; }
main:focus { outline: 0; }

/* header / navigation: shared site rules in scripts/header_nav2026.css */

/* ---------- HERO: the site's inner hero, sized to the content ---------- */
.pmS_hero { height: auto; min-height: 630px; display: flex; }
.pmS_hero .innerPlazma2026_bg { position: absolute; inset: 0; }
.pmS_hero .innerPlazma2026_content { position: relative; inset: auto; flex: 1; display: flex; padding: 96px 0 72px; }
.pmS_hero .innerPlazma2026_content .centeredContent { width: 100%; height: auto; }
.pmS_hero h1 em { font-style: normal; color: #f89b1c; }
.pmS_lead { margin: 30px 0 0; max-width: 820px; font-family: 'Varela Round', sans-serif; font-size: 24px; line-height: 1.6em; color: rgba(255, 255, 255, .9); }
.pmS_actions { display: flex; align-items: center; flex-wrap: wrap; gap: 18px 32px; margin-top: 40px; }
.pmS_btn { height: 56px; padding: 0 34px; border: 0; border-radius: 28px; background: #f89b1c; color: #000; cursor: pointer; font-family: Rubik, sans-serif; font-size: 20px; font-weight: 600; text-shadow: none; transition: background-color .2s; }
.pmS_btn:hover { background: #fcb215; }
.pmS_link { color: #fff; font-family: 'Varela Round', sans-serif; font-size: 19px; text-decoration: none; border-bottom: 2px solid #f89b1c; padding-bottom: 3px; transition: color .2s; }
.pmS_link:hover { color: #f89b1c; }
.pmS_btn:focus-visible, .pmS_link:focus-visible { outline: 2px solid #fff; outline-offset: 4px; }
@media screen and (max-width: 1400px) {
  .pmS_hero { min-height: 560px; }
  .pmS_lead { font-size: 22px; }
}
@media screen and (max-width: 1024px) {
  .pmS_hero { min-height: 0; }
  .pmS_hero .innerPlazma2026_content { padding: 72px 0 56px; }
  .pmS_lead { font-size: 20px; }
}
@media screen and (max-width: 880px) {
  .pmS_lead { margin-left: auto; margin-right: auto; }
  .pmS_actions { justify-content: center; }
}
@media screen and (max-width: 560px) {
  .pmS_hero .innerPlazma2026_content { padding: 52px 0 44px; }
  .pmS_lead { margin-top: 22px; font-size: 18px; }
  .pmS_actions { margin-top: 28px; gap: 16px; }
  .pmS_btn { width: 100%; }
}

/* ---------- numbers: continue the dark hero (site language, as on the inner pages) ---------- */
.pmS_proof { background: #090910; color: #fff; font-family: 'Varela Round', sans-serif; }
.pmS_nums { display: grid; grid-template-columns: 1fr 1fr 1.35fr; padding: 0 0 56px; border-top: 1px solid rgba(255, 255, 255, .18); }
.pmS_num { padding: 26px 0 0; }
.pmS_num + .pmS_num { border-right: 1px solid rgba(255, 255, 255, .18); padding-right: 30px; }
.pmS_num b { display: block; font-family: Rubik, sans-serif; font-weight: 700; font-size: 60px; line-height: 1em; color: #f89b1c; text-align: right; font-variant-numeric: tabular-nums; }
.pmS_num b bdi { direction: ltr; unicode-bidi: isolate; }
.pmS_num--txt b { font-size: 28px; line-height: 60px; }
.pmS_num p { margin: 10px 0 0; max-width: 34ch; font-size: 17px; line-height: 1.5em; color: rgba(255, 255, 255, .8); }
@media screen and (max-width: 900px) {
  .pmS_nums { grid-template-columns: 1fr 1fr; }
  .pmS_num--txt { grid-column: 1 / -1; border-right: 0 !important; padding-right: 0 !important; border-top: 1px solid rgba(255, 255, 255, .18); margin-top: 26px; }
}
@media screen and (max-width: 560px) {
  .pmS_nums { padding-bottom: 40px; }
  .pmS_num + .pmS_num { padding-right: 18px; }
  .pmS_num b { font-size: 44px; }
  .pmS_num--txt b { font-size: 22px; line-height: 1.3em; }
  .pmS_num p { font-size: 14px; }
}

/* the showcase opens on white right after the dark band (no pinned peek-under-hero on this page) */
body .pb .show { padding-top: clamp(48px, 6vw, 88px); }
/* pinned showcase: the 01/03 counter + progress bars start to the right of the site floating "פנו אלינו" button
   (button: left 20–30px + 16px margin + 140px wide), so they never sit under it */
@media (min-width: 1101px) { html.motion .pb .show__ui { left: max(var(--gap, var(--pad)), 216px); } }
/* smaller screens: the controls are a row under the projects; keep the button's column (button right edge + ~24px) free */
@media (max-width: 1100px) { .pb .show__ui { padding-left: 200px; } }
@media (max-width: 1024px) { .pb .show__ui { padding-left: 168px; } }
@media (max-width: 670px) { .pb .show__ui { padding-left: 146px; } }
@media (max-width: 432px) { .pb .show__ui { padding-left: 100px; } }

/* =====================================================================
   Part 2 — Version C sections (copy of product-management-landing-b.css)
   ===================================================================== */
:root {
  --ink: #121212;
  --ink-2: #3a3a3a;
  --muted: #6b6b6b;
  --line: #e4e4e2;
  --sand: #f5f3ef;
  --sand-2: #ebe8e2;
  --white: #ffffff;
  --accent: #f59a00;
  --accent-hover: #ffaa1f;
  --accent-text: #b86800;
  --dark-line: rgba(255, 255, 255, .16);

  --he: 'Rubik', 'Segoe UI', Arial, sans-serif;
  --lat: 'Archivo', 'Rubik', 'Segoe UI', Arial, sans-serif;

  --ease: cubic-bezier(.2, .7, .2, 1);
  --ease-io: cubic-bezier(.65, 0, .25, 1);
  --t-s: 200ms;
  --t-m: 500ms;
  --t-l: 850ms;

  --max: 1320px;
  --pad: clamp(20px, 5.5vw, 88px);
}

.pb, .pb *, .pb *::before, .pb *::after, .pb-dlg, .pb-dlg *, .pb-dlg *::before, .pb-dlg *::after { box-sizing: border-box; }
.pb {
  background: var(--white); color: var(--ink);
  font-family: var(--he); font-size: 17px; line-height: 1.6;
  -webkit-font-smoothing: antialiased; text-rendering: optimizeLegibility;
  overflow-x: clip;
}
.pb img { display: block; max-width: 100%; }
.pb h1, .pb h2, .pb h3, .pb h4, .pb p, .pb figure, .pb blockquote, .pb-dlg h2, .pb-dlg p { margin: 0; }
.pb ul, .pb ol, .pb-dlg ul { margin: 0; padding: 0; list-style: none; }
.pb a, .pb-dlg a { color: inherit; }
.pb button, .pb-dlg button { font: inherit; color: inherit; }
.pb :focus-visible, .pb-dlg :focus-visible { outline: 2px solid var(--accent); outline-offset: 3px; border-radius: 2px; }
.pb em { font-style: normal; }
html.pb-locked { overflow: hidden; }

.wrap { width: 100%; max-width: calc(var(--max) + 2 * var(--pad)); margin: 0 auto; padding-inline: var(--pad); }

/* ---------- type ---------- */
.disc { width: 10px; height: 10px; border-radius: 50%; background: var(--accent); flex: none; display: inline-block; }
.b-kicker { display: flex; align-items: center; gap: 10px; font-size: 15px; font-weight: 500; letter-spacing: .01em; }
.b-display { font-size: clamp(44px, 6.6vw, 104px); line-height: 1; font-weight: 800; letter-spacing: -0.035em; }
.b-h2 { font-size: clamp(32px, 3.6vw, 52px); line-height: 1.08; font-weight: 800; letter-spacing: -0.025em; }
.b-lead { font-size: clamp(18px, 1.45vw, 21px); line-height: 1.65; color: var(--ink-2); }

/* emphasis: an orange bar draws under the key word */
.b-svc__head em { position: relative; display: inline-block; }
.b-svc__head em::after {
  content: ""; position: absolute; left: 0; right: 0; bottom: .02em; height: .09em; background: var(--accent);
  transform: scaleX(0); transform-origin: right; transition: transform 900ms var(--ease) 600ms;
}
.is-in em::after, .no-split em::after { transform: none; }
html:not(.js) em::after { transform: none; }

/* ---------- buttons ---------- */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 10px;
  height: 52px; padding: 0 26px; border: 0; border-radius: 999px;
  background: var(--accent); color: var(--ink); cursor: pointer;
  font-family: var(--he); font-size: 17px; font-weight: 500; text-decoration: none; white-space: nowrap;
  transition: background-color var(--t-s) var(--ease), transform var(--t-s) var(--ease);
}
.btn:hover { background: var(--accent-hover); }
.btn:active { transform: translateY(1px); }
.btn--lg { height: 60px; padding: 0 34px; font-size: 18px; }
.link-u {
  display: inline-flex; align-items: center; gap: 8px; padding: 0 0 3px; border: 0; background: none; cursor: pointer;
  font-family: var(--he); font-size: 17px; font-weight: 500; color: var(--ink); text-decoration: none;
  background-image: linear-gradient(currentColor, currentColor); background-size: 100% 2px; background-position: 100% 100%; background-repeat: no-repeat;
  transition: background-size 350ms var(--ease), color var(--t-s) var(--ease);
}
.link-u:hover { color: var(--accent-text); background-size: 0% 2px; }


/* word mask reveal (JS splits [data-split] into .w > .wi) */
.w { display: inline-block; overflow: hidden; vertical-align: top; padding-bottom: .1em; margin-bottom: -.1em; }
.wi { display: inline-block; }
.motion [data-split] .wi { transform: translateY(108%); transition: transform 1000ms var(--ease); transition-delay: calc(var(--wi, 0) * 70ms + 80ms); }
.motion [data-split].is-in .wi { transform: none; }

/* =====================================================================
   SHOWCASE — real product screens, one project at a time
   default (all widths, reduced motion): swipe rail
   html.motion >= 1101px: pinned frame that opens to full width,
   screens replace one another as you scroll
   ===================================================================== */
.pb .show { position: relative; padding: 8px 0 clamp(72px, 8vw, 120px); }
.show__frame { position: relative; }
.show__rail {
  display: flex; gap: 16px; overflow-x: auto; scroll-snap-type: x mandatory; scrollbar-width: none;
  padding-inline: var(--pad); scroll-padding-inline: var(--pad); overscroll-behavior-x: contain;
}
.show__rail::-webkit-scrollbar { display: none; }
.pslide { flex: 0 0 min(86vw, 980px); scroll-snap-align: center; display: flex; flex-direction: column; gap: 14px; }
.pslide__stage { position: relative; aspect-ratio: 16 / 10; background: var(--tint, var(--sand)); border-radius: 22px; overflow: hidden; direction: ltr; }
.pslide__word { position: absolute; right: 4%; top: 2%; font-family: var(--lat); font-weight: 800; font-size: clamp(56px, 13vw, 220px); line-height: 1; letter-spacing: -0.05em; color: rgba(18, 18, 18, .055); white-space: nowrap; pointer-events: none; user-select: none; }
.shot { position: absolute; overflow: hidden; background: var(--white); }
.shot img { position: absolute; max-width: none; height: auto;
  width: calc(var(--iw) / var(--cw) * 100%);
  left: calc(var(--cx) / var(--cw) * -100%);
  top: calc(var(--cy) / var(--ch) * -100%); }
.pslide__main { left: 6%; top: 15%; width: 66%; aspect-ratio: var(--cw) / var(--ch); border-radius: 12px; box-shadow: 0 30px 60px -12px rgba(18, 18, 18, .22); }
.pslide__sub { left: 55%; top: 47%; width: 39%; aspect-ratio: var(--cw) / var(--ch); border-radius: 10px; box-shadow: 0 34px 60px -10px rgba(18, 18, 18, .3); }
.pslide__third { left: 60%; top: 6%; width: 34%; aspect-ratio: var(--cw) / var(--ch); border-radius: 10px; box-shadow: 0 24px 50px -14px rgba(18, 18, 18, .2); }
.pslide__cap { display: flex; align-items: baseline; gap: 12px; flex-wrap: wrap; font-size: 15px; color: var(--ink-2); }
.pslide__cap strong { font-family: var(--lat); font-size: 18px; font-weight: 700; color: var(--ink); }
.show__ui { display: flex; align-items: center; justify-content: space-between; gap: 16px; margin-top: 18px; padding-inline: var(--pad); }
.show__count { font-family: var(--lat); font-size: 14px; font-weight: 600; color: var(--muted); direction: ltr; font-variant-numeric: tabular-nums; }
.show__count b { color: var(--ink); }
.show__bars { display: flex; gap: 8px; direction: ltr; }
.show__bar { width: 44px; height: 24px; border: 0; background: none; padding: 10px 0; cursor: pointer; position: relative; }
.show__bar::before, .show__bar i { content: ""; position: absolute; left: 0; right: 0; top: 10px; height: 3px; border-radius: 2px; background: #d3d6da; }
.show__bar i { background: var(--ink); transform-origin: left; transform: scaleX(var(--f, 0)); }
.show__bar.is-active i { --f: 1; }
/* swipe-rail layout: the project name also stays out of the hero until the showcase is scrolled toward */
@media (max-width: 1100px) {
  .motion .pslide__word, .motion .pslide__cap { transition: opacity 600ms var(--ease), transform 700ms var(--ease); }
  .motion .pb .show:not(.is-named) .pslide__word { opacity: 0; transform: translate3d(0, 30%, 0); }
  .motion .pb .show:not(.is-named) .pslide__cap { opacity: 0; transform: translate3d(0, 12px, 0); }
}
@media (max-width: 560px) {
  .pslide { flex-basis: 88vw; }
  .pslide__stage { aspect-ratio: 4 / 3.4; border-radius: 18px; }
  .pslide__main { left: 5%; top: 18%; width: 90%; }
  .pslide__sub, .pslide__third { display: none; }
  .pslide__cap { font-size: 14px; }
}

@media (min-width: 1101px) {
  .motion .pb .show { height: 330vh; padding: 0; }
  .motion .show__sticky { position: sticky; top: var(--head-c); height: calc(100vh - var(--head-c)); padding: 14px 0 18px; display: flex; }
  .motion .show__frame {
    flex: 1; border-radius: var(--rad, 28px); overflow: hidden;
    background: var(--tint-cur, #e9eef5); transition: background-color 900ms var(--ease);
    clip-path: inset(0 var(--ins, 0px) 0 var(--ins, 0px) round var(--rad, 28px));
  }
  .motion .show__rail { display: block; position: absolute; inset: 0; overflow: visible; padding: 0; }
  .motion .pslide { position: absolute; inset: 0; visibility: hidden; display: block; }
  .motion .pslide.is-active, .motion .pslide.is-leaving { visibility: visible; }
  .motion .pslide__stage {
    position: absolute; left: 50%; top: 46%; transform: translate(-50%, -50%);
    width: min(84%, calc((100vh - var(--head-c) - 32px) * .74 * 16 / 9)); aspect-ratio: 16 / 9;
    background: none; border-radius: 0; overflow: visible;
  }
  .motion .pslide__word { top: -9%; right: -4%; font-size: clamp(120px, 15vw, 260px); color: rgba(18, 18, 18, .06); translate: calc((var(--lp, .5) - .5) * -90px) 0; }
  .motion .pslide__main { left: 0; top: 2%; width: 68%; }
  .motion .pslide__sub { left: 58%; top: 40%; width: 42%; }
  .motion .pslide__third { left: 60%; top: -4%; width: 40%; translate: 0 calc((var(--lp, .5) - .5) * -64px); }
  .motion .pslide__main { translate: 0 calc((var(--lp, .5) - .5) * -36px); }
  .motion .pslide__sub { translate: 0 calc((var(--lp, .5) - .5) * -110px); }
  .motion .pslide__cap { position: absolute; right: var(--gap, var(--pad)); bottom: var(--gap, 30px); max-width: 46%; direction: rtl; font-size: 16px; }
  .motion .pslide__cap strong { font-size: 22px; }
  .motion .show__ui { position: absolute; left: var(--gap, var(--pad)); bottom: var(--gap, 22px); margin: 0; padding: 0; gap: 22px; z-index: 3; }

  /* screens replacing one another */
  .motion .pslide__main, .motion .pslide__sub, .motion .pslide__third, .motion .pslide__word, .motion .pslide__cap {
    opacity: 0; transition: opacity 700ms var(--ease), transform 900ms var(--ease);
  }
  .motion .pslide__main { transform: translate3d(0, 80px, 0) scale(.965); }
  .motion .pslide__sub { transform: translate3d(70px, 40px, 0); transition-delay: 140ms; }
  .motion .pslide__third { transform: translate3d(-36px, 56px, 0); transition-delay: 90ms; }
  .motion .pslide__word { transform: translate3d(0, 40%, 0); transition-delay: 60ms; }
  .motion .pslide__cap { transform: translate3d(0, 16px, 0); transition-delay: 200ms; }
  .motion .pslide.is-active .pslide__main, .motion .pslide.is-active .pslide__sub, .motion .pslide.is-active .pslide__third,
  .motion .pslide.is-active .pslide__word, .motion .pslide.is-active .pslide__cap { opacity: 1; transform: none; }
  .motion .pslide.is-leaving .pslide__main { opacity: 0; transform: translate3d(0, -70px, 0) scale(1.02); transition-delay: 0ms; }
  .motion .pslide.is-leaving .pslide__sub { opacity: 0; transform: translate3d(-40px, -90px, 0); transition-delay: 0ms; }
  .motion .pslide.is-leaving .pslide__third { opacity: 0; transform: translate3d(30px, -80px, 0); transition-delay: 0ms; }
  .motion .pslide.is-leaving .pslide__word, .motion .pslide.is-leaving .pslide__cap { opacity: 0; transform: translate3d(0, -20px, 0); transition-delay: 0ms; }
  .motion .pb .show[data-dir="b"] .pslide:not(.is-active):not(.is-leaving) .pslide__main { transform: translate3d(0, -80px, 0) scale(.965); }
  .motion .pb .show[data-dir="b"] .pslide.is-leaving .pslide__main { transform: translate3d(0, 70px, 0) scale(1.02); }
  .motion .pb .show[data-dir="b"] .pslide.is-leaving .pslide__sub { transform: translate3d(-40px, 90px, 0); }
  /* while the frame only peeks in under the hero, the screens show without the project name;
     the name joins as soon as the visitor scrolls toward the showcase (JS sets .is-named) */
  .motion .pb .show:not(.is-named) .pslide.is-active .pslide__word { opacity: 0; transform: translate3d(0, 40%, 0); }
  .motion .pb .show:not(.is-named) .pslide.is-active .pslide__cap { opacity: 0; transform: translate3d(0, 16px, 0); }
}

/* =====================================================================
   THE CHALLENGE — orbit diagram builds with scroll, punch line lights up
   ===================================================================== */
.b-chal { background: var(--sand); padding: clamp(96px, 10vw, 150px) 0; }
.b-chal__grid { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1.05fr); column-gap: clamp(40px, 5vw, 88px); align-items: center; }
.b-chal__text { display: flex; flex-direction: column; gap: 26px; }
.b-chal__punch { font-size: clamp(22px, 2.1vw, 30px); line-height: 1.4; font-weight: 700; letter-spacing: -0.01em; }
.orb { direction: ltr; width: 100%; max-width: 640px; margin: 0 auto; aspect-ratio: 620 / 600; position: relative; container-type: inline-size; }
.orb__svg { position: absolute; inset: 0; width: 100%; height: 100%; overflow: visible; }
.orb__outer { fill: none; stroke: #a9aeb4; stroke-width: 1.2; stroke-dasharray: .006 .008; vector-effect: non-scaling-stroke; }
.orb__inner { fill: var(--white); stroke: var(--ink); stroke-width: 1.2; vector-effect: non-scaling-stroke; }
.orb__spin { transform-origin: 310px 290px; transform-box: view-box; }
.orb__core { position: absolute; left: 50%; top: 48.33%; width: 22%; aspect-ratio: 1; transform: translate(-50%, -50%); border-radius: 50%; background: var(--accent); display: flex; align-items: center; justify-content: center; font-family: var(--he); font-weight: 800; font-size: max(15px, 3.3cqw); box-shadow: 0 0 0 calc(var(--pulse, 0) * 18px) rgba(245, 154, 0, .14); }
.orb__pill { position: absolute; transform: translate(-50%, -50%); white-space: nowrap; font-family: var(--he); font-size: max(12px, 2.4cqw); font-weight: 500; background: var(--white); border: 1px solid var(--ink); border-radius: 999px; padding: .42em .95em; }
.orb__ctx { position: absolute; transform: translate(-50%, -50%); white-space: nowrap; font-family: var(--he); font-size: max(12px, 2.3cqw); color: var(--muted); background: var(--sand); padding: .15em .45em; }
.orb__legend { position: absolute; left: 0; right: 0; bottom: -10px; direction: rtl; display: flex; justify-content: center; gap: 28px; font-family: var(--he); font-size: 13px; color: var(--muted); }
.orb__legend span { display: flex; align-items: center; gap: 8px; }
.orb__legend i { width: 14px; height: 14px; border-radius: 50%; border: 1px solid var(--ink); background: var(--white); }
.orb__legend i.d { border: 1px dashed #8a8f95; background: none; }
.orb__list { display: none; }

.motion .orb__core { transform: translate(calc(-50% + var(--dx, 0px)), calc(-50% + var(--dy, 0px))) scale(.5); opacity: 0; transition: transform var(--dd, 700ms) var(--ease) var(--dl, 0ms), opacity 420ms var(--ease) var(--dl, 0ms); }
.motion .orb.on-core .orb__core { transform: translate(-50%, -50%); opacity: 1; }
.motion .orb__inner { stroke-dasharray: 1; stroke-dashoffset: calc(1 - var(--draw, 0)); fill-opacity: var(--draw, 0); }
.motion .orb__spin { opacity: var(--out, 0); transform: rotate(calc(var(--p, 0) * 38deg)) scale(calc(.94 + var(--out, 0) * .06)); }
.motion .orb__legend { opacity: 0; transition: opacity var(--t-m) var(--ease); }
.motion .orb__pill, .motion .orb__ctx { opacity: 0; transform: translate(calc(-50% + var(--dx, 0px)), calc(-50% + var(--dy, 10px))) scale(.92); transition: opacity 420ms var(--ease) var(--dl, 0ms), transform var(--dd, 600ms) var(--ease) var(--dl, 0ms); }
.motion .orb__pill.on, .motion .orb__ctx.on { opacity: 1; transform: translate(-50%, -50%); }
.motion .orb.on-legend .orb__legend { opacity: 1; }

/* scroll-lit words */
.motion [data-words] .wd { opacity: .18; transition: opacity 380ms var(--ease); }
.motion [data-words] .wd.on { opacity: 1; }

@media (min-width: 1101px) {
  /* short hold: the build is time-based (~1.5s), so the pin only needs to keep the finished state in view briefly */
  .motion .b-chal { height: 150vh; padding: 0; }
  .motion .b-chal__sticky { position: sticky; top: var(--head-c); height: calc(100vh - var(--head-c)); display: flex; align-items: center; }
  .motion .b-chal__sticky .wrap { padding-block: 24px; }
  .motion .orb { max-height: calc(100vh - var(--head-c) - 80px); width: auto; }
}
@media (max-width: 1100px) {
  .b-chal__grid { grid-template-columns: 1fr; row-gap: 56px; }
}
@media (max-width: 640px) {
  .orb { display: none; }
  .orb__list { display: grid; gap: 22px; }
  .orb__list h3 { display: flex; align-items: center; gap: 8px; font-size: 15px; font-weight: 500; margin-bottom: 10px; }
  .orb__list ul { display: flex; flex-wrap: wrap; gap: 8px; }
  .orb__list li { border: 1px solid var(--ink); background: var(--white); border-radius: 999px; padding: 6px 14px; font-size: 15px; }
  .orb__list .ctx li { border-style: dashed; border-color: #8a8f95; background: none; color: var(--ink-2); }
}

/* =====================================================================
   SERVICE — display statement + stacking cards
   ===================================================================== */
.b-svc { padding: clamp(110px, 12vw, 180px) 0 clamp(80px, 8vw, 120px); }
.b-svc__head { display: flex; flex-direction: column; gap: 28px; }
.b-svc__head .b-display { max-width: 13ch; }
.b-svc__head .b-lead { max-width: 640px; }
.b-svc__how { display: flex; align-items: center; gap: 12px; margin-top: clamp(64px, 7vw, 110px); font-size: clamp(20px, 1.7vw, 26px); font-weight: 700; }
.stack { margin-top: 32px; display: flex; flex-direction: column; gap: 20px; }
.card__in {
  position: relative; background: var(--white); border: 1px solid var(--line); border-radius: 28px;
  padding: clamp(28px, 3.4vw, 52px) clamp(28px, 4vw, 60px); display: grid; grid-template-columns: minmax(0, .7fr) minmax(0, 1.3fr); gap: clamp(24px, 3vw, 48px); align-items: center;
  box-shadow: 0 30px 60px -36px rgba(18, 18, 18, .25);
}
.card__n { font-family: var(--lat); font-weight: 800; font-size: clamp(72px, 8.5vw, 136px); line-height: .78; letter-spacing: -0.06em; direction: ltr; text-align: right; color: transparent; -webkit-text-stroke: 2px var(--accent); }
.card__body { display: flex; flex-direction: column; gap: 16px; padding-top: 6px; }
.card__body h3 { font-size: clamp(28px, 2.9vw, 42px); line-height: 1.1; font-weight: 800; letter-spacing: -0.02em; }
.card__body p { font-size: clamp(17px, 1.4vw, 21px); line-height: 1.6; color: var(--ink-2); max-width: 44ch; }
.chips { display: flex; flex-wrap: wrap; gap: 8px; }
.chips span { border: 1px solid var(--ink); border-radius: 999px; padding: 6px 14px; font-size: 15px; font-weight: 500; }
@media (min-width: 901px) {
  .motion .stack { gap: 0; }
  .motion .card { position: sticky; top: calc(var(--head-c) + 24px + var(--i) * 18px); padding-bottom: 28px; }
  .motion .card__in { transform-origin: 50% 0; transform: scale(calc(1 - var(--cover, 0) * .05)); }
  .motion .card__in::after { content: ""; position: absolute; inset: 0; border-radius: inherit; background: var(--ink); opacity: calc(var(--cover, 0) * .06); pointer-events: none; }
}
@media (max-width: 900px) { .card__in { grid-template-columns: 1fr; gap: 18px; border-radius: 22px; } .card__n { text-align: right; font-size: 84px; } }
/* closing line + CTA under card 04: part of the section, not a banner */
.b-svc__cta { margin-top: clamp(40px, 4vw, 64px); padding-top: 28px; border-top: 2px solid var(--ink); display: flex; align-items: center; justify-content: space-between; flex-wrap: wrap; gap: 20px 32px; }
.b-svc__cta p { font-size: clamp(21px, 2vw, 28px); line-height: 1.3; font-weight: 800; letter-spacing: -0.015em; max-width: 26ch; }
@media (max-width: 560px) { .b-svc__cta .btn { width: 100%; } }

/* =====================================================================
   WHO THIS IS FOR — big rows, orange sweep on hover / focus
   ===================================================================== */
.b-fit { padding: clamp(80px, 8vw, 130px) 0 clamp(110px, 12vw, 170px); }
.b-fit__grid { display: grid; grid-template-columns: 380px minmax(0, 1fr); gap: clamp(40px, 6vw, 96px); align-items: start; }
.b-fit__head { position: sticky; top: calc(var(--head-c) + 40px); display: flex; flex-direction: column; gap: 22px; align-items: flex-start; }
.frow {
  position: relative; isolation: isolate; overflow: hidden; width: 100%;
  display: grid; grid-template-columns: 56px minmax(0, 1.1fr) minmax(0, 1fr) 28px; gap: 20px; align-items: baseline;
  padding: 30px 20px; text-align: start; cursor: pointer; background: transparent;
  border: 0; border-top: 1px solid var(--line); border-radius: 0;
}
.b-fit__list li:first-child .frow { border-top: 2px solid var(--ink); }
.b-fit__list li:last-child .frow { border-bottom: 1px solid var(--line); }
.frow::before { content: ""; position: absolute; inset: 0; z-index: -1; background: var(--accent); transform: scaleX(0); transform-origin: right; transition: transform 520ms var(--ease-io); }
.frow:hover::before, .frow:focus-visible::before { transform: none; }
.frow__n { font-family: var(--lat); font-size: 14px; font-weight: 700; color: var(--accent-text); direction: ltr; text-align: right; transition: color var(--t-s); }
.frow__t { font-size: clamp(21px, 2vw, 28px); font-weight: 800; line-height: 1.25; letter-spacing: -0.01em; }
.frow__d { font-size: 17px; line-height: 1.55; color: var(--ink-2); transition: color var(--t-s); }
.frow__g { font-size: 22px; color: #c4c4c4; transition: color var(--t-s), transform 420ms var(--ease); }
.frow:hover .frow__n, .frow:focus-visible .frow__n, .frow:hover .frow__d, .frow:focus-visible .frow__d { color: var(--ink); }
.frow:hover .frow__g, .frow:focus-visible .frow__g { color: var(--ink); transform: translateX(-8px); }
@media (max-width: 1100px) { .b-fit__grid { grid-template-columns: 1fr; } .b-fit__head { position: static; } }
@media (max-width: 760px) {
  .frow { grid-template-columns: 34px minmax(0, 1fr) 22px; row-gap: 6px; padding: 24px 6px; }
  .frow__d { grid-column: 2 / 3; grid-row: 2; font-size: 16px; }
  .frow__g { grid-column: 3; grid-row: 1; }
}

/* =====================================================================
   WHY US — dark field opens out of the page, headline lines light up
   ===================================================================== */
.b-why { position: relative; color: var(--white); padding: clamp(110px, 12vw, 180px) 0; }
.b-why__bg { position: absolute; inset: 0; background: var(--ink); clip-path: inset(0 var(--ins, 0px) 0 var(--ins, 0px) round var(--rad, 0px)); }
.b-why__in { position: relative; }
.b-why__grid { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1fr); gap: clamp(40px, 6vw, 110px); align-items: start; }
.b-why__title { position: sticky; top: calc(var(--head-c) + 48px); }
.b-display--dark { font-size: clamp(44px, 5.6vw, 88px); }
.b-display--dark .ln { display: block; transition: opacity 500ms var(--ease), color 500ms var(--ease); }
.b-display--dark .ln--a { color: var(--accent); }
.motion .b-display--dark .ln { opacity: .16; }
.motion .b-display--dark .ln.on { opacity: 1; }
.b-why__body { display: flex; flex-direction: column; gap: 22px; padding-top: 14px; }
.b-why .b-lead { color: rgba(255, 255, 255, .78); }
.num-inline { font-family: var(--lat); font-weight: 700; color: var(--white); font-variant-numeric: tabular-nums; }
.b-why__k { font-size: 15px; font-weight: 500; color: var(--accent); margin-top: 6px; }
.b-known { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 26px 44px; }
.b-known li { position: relative; padding-inline-start: 22px; font-size: clamp(18px, 1.5vw, 21px); line-height: 1.5; color: rgba(255, 255, 255, .9); }
.b-known li::before { content: ""; position: absolute; inset-inline-start: 0; top: .6em; width: 8px; height: 8px; border-radius: 50%; background: var(--accent); }
.b-adv { margin-top: clamp(88px, 8vw, 128px); }
@media (max-width: 760px) { .b-known { grid-template-columns: 1fr; gap: 16px; } }
.b-adv__head { display: flex; flex-direction: column; gap: 16px; }
.b-adv__head .b-kicker { color: var(--accent); }
.b-adv__list { margin-top: 48px; display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: clamp(28px, 3vw, 48px); }
.b-adv__list li { position: relative; padding-top: 26px; display: flex; flex-direction: column; gap: 14px; }
.b-adv__list li::before { content: ""; position: absolute; top: 0; left: 0; right: 0; height: 2px; background: var(--accent); transform: scaleX(0); transform-origin: right; transition: transform 900ms var(--ease) calc(var(--d, 0) * 100ms + 150ms); }
.b-adv__list li.is-in::before, html:not(.motion) .b-adv__list li::before { transform: none; }
/* small, equal 01 / 02 / 03 labels (no oversized outline numerals) */
.b-adv__n { font-family: var(--lat); font-weight: 700; font-size: 15px; line-height: 1; letter-spacing: .02em; direction: ltr; text-align: right; color: var(--accent); font-variant-numeric: tabular-nums; }
.b-adv__list h4 { font-size: clamp(21px, 1.8vw, 26px); font-weight: 800; line-height: 1.25; }
.b-adv__list p { font-size: 17px; line-height: 1.65; color: rgba(255, 255, 255, .72); }
@media (max-width: 1100px) { .b-why__grid { grid-template-columns: 1fr; } .b-why__title { position: static; } }
@media (max-width: 899.98px) { .b-adv__list { grid-template-columns: 1fr; } .b-adv__list p { max-width: 60ch; } }

/* =====================================================================
   REELY — composition after Version D: photo with a slow drift inside its
   frame, white text panel overlapping it, three principles underneath.
   The photo never renders above its 400×400 source: the frame is at most
   400×368 and the square image drifts inside it at native size.
   ===================================================================== */
.b-reely { padding: clamp(96px, 10vw, 150px) 0 clamp(110px, 12vw, 170px); overflow: clip; }
.b-reely__top { position: relative; display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1fr); align-items: start; }
/* RTL grid: column 1 = right (panel), column 2 = left (photo); the panel reaches over the photo's edge */
.b-reely__photo { grid-column: 2; grid-row: 1; justify-self: start; position: relative; width: 100%; max-width: 400px; aspect-ratio: 25 / 23; overflow: hidden; background: var(--sand-2); }
.b-reely__photo img { position: absolute; left: 0; top: 0; width: 100%; height: auto; aspect-ratio: 1 / 1; transform: translateY(-4%); }
.motion .b-reely__photo img { transform: translateY(calc(var(--p, .5) * -8%)); }
.b-reely__panel {
  grid-column: 1; grid-row: 1; position: relative; z-index: 1;
  margin-top: clamp(72px, 8vw, 120px); margin-inline-end: calc(-1 * clamp(48px, 6vw, 96px));
  background: var(--white); border-radius: 24px; box-shadow: 0 30px 80px rgba(18, 18, 18, .10);
  padding: clamp(32px, 3.4vw, 48px); display: flex; flex-direction: column; gap: 18px;
}
.b-reely__panel h2 { font-size: clamp(30px, 2.9vw, 42px); line-height: 1.12; font-weight: 800; letter-spacing: -0.02em; }
.b-reely__name { display: flex; align-items: baseline; gap: 12px; border-top: 2px solid var(--ink); padding-top: 14px; }
.b-reely__name strong { font-size: 22px; font-weight: 800; }
.b-reely__name span { font-size: 16px; color: var(--muted); }
.b-reely__panel p:not(.b-reely__name) { font-size: 17px; line-height: 1.7; color: var(--ink-2); }
.b-reely__cta { margin-top: 6px; }
.motion .b-reely__panel { opacity: 0; transform: translateY(48px); transition: opacity 600ms var(--ease), transform 600ms var(--ease); }
.motion .b-reely__panel.is-in { opacity: 1; transform: none; }
.b-principles { margin-top: clamp(64px, 7vw, 96px); display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: clamp(28px, 3vw, 48px); }
.b-principles > div { border-top: 1px solid var(--ink); padding-top: 18px; display: flex; flex-direction: column; gap: 8px; }
.b-principles > div:first-child { border-top: 2px solid var(--accent); padding-top: 17px; }
.b-principles strong { font-size: 20px; font-weight: 700; }
.b-principles p { font-size: 16px; line-height: 1.6; color: var(--ink-2); }
@media (max-width: 1100px) {
  .b-reely__top { grid-template-columns: 1fr; }
  .b-reely__photo { grid-column: 1; grid-row: 1; }
  .b-reely__panel { grid-column: 1; grid-row: 2; margin: -64px 0 0; margin-inline-start: clamp(0px, 8vw, 96px); }
  .motion .b-reely__photo img { transform: translateY(-4%); }
}
@media (max-width: 760px) {
  .b-reely__panel { margin: -32px 0 0; padding: 24px 20px; gap: 14px; border-radius: 20px; box-shadow: 0 20px 50px rgba(18, 18, 18, .10); }
  .b-reely__panel h2 { font-size: 26px; line-height: 1.2; }
  .b-reely__name { padding-top: 10px; gap: 10px; }
  .b-reely__name strong { font-size: 18px; }
  .b-reely__name span { font-size: 14px; }
  .b-reely__panel p:not(.b-reely__name) { font-size: 16px; line-height: 1.65; }
  .b-principles { grid-template-columns: 1fr; row-gap: 22px; }
}

/* =====================================================================
   INDUSTRIES — five lines converge into alignment with scroll
   ===================================================================== */
.b-dom { padding: clamp(80px, 8vw, 120px) 0 clamp(48px, 5vw, 72px); background: var(--sand); overflow: clip; }
/* one refined line that moves on its own (not scroll-driven); two identical halves loop seamlessly */
.b-ticker { margin-top: 28px; overflow: hidden; border-block: 1px solid var(--sand-2); padding: 18px 0; }
/* 82s keeps the original speed (~28.6px/s at 1440) with the 16-field list */
.b-ticker__track { display: flex; width: max-content; animation: b-tick 82s linear infinite; }
.b-ticker:hover .b-ticker__track { animation-play-state: paused; }
.b-ticker__set { display: flex; flex: none; }
.b-ticker__set li { font-family: var(--lat); font-weight: 600; font-size: clamp(17px, 1.6vw, 23px); letter-spacing: -0.01em; white-space: nowrap; color: var(--ink); }
.b-ticker__set li::after { content: "•"; color: var(--accent); margin: 0 clamp(18px, 2vw, 30px); }
@keyframes b-tick { from { transform: translateX(0); } to { transform: translateX(-50%); } }
@media (prefers-reduced-motion: reduce) {
  .b-ticker__track { animation: none !important; width: auto; justify-content: center; }
  .b-ticker__set { flex: 1 1 100%; min-width: 0; flex-wrap: wrap; justify-content: center; row-gap: 8px; padding-inline: var(--pad); }
  .b-ticker__set + .b-ticker__set, .b-ticker__set li[aria-hidden="true"] { display: none; }
  .b-ticker__set li:last-child::after { content: none; }
}
/* =====================================================================
   CLIENTS — two rows, logos land in sequence, rows drift apart / together
   ===================================================================== */
.b-cli { padding: clamp(72px, 7vw, 110px) 0 clamp(110px, 12vw, 170px); background: var(--sand); overflow: clip; }
.b-cli__rows { margin-top: 40px; display: flex; flex-direction: column; gap: 28px; }
.b-cli__row { direction: ltr; background: var(--sand); display: grid; grid-template-columns: repeat(9, minmax(0, 1fr)); gap: clamp(16px, 2.4vw, 40px); align-items: center; }
.b-cli__row img { width: 100%; height: 56px; object-fit: contain; filter: grayscale(1) contrast(1.1); mix-blend-mode: multiply; opacity: .82; transition: filter var(--t-s) var(--ease), opacity var(--t-s) var(--ease); }
.b-cli__row img:hover { filter: none; opacity: 1; }
.motion .b-cli__row { translate: calc((var(--p, .5) - .5) * var(--k) * 80px) 0; }
.motion .b-cli__row img { opacity: 0; transform: translateY(18px); transition: opacity 600ms var(--ease), transform 600ms var(--ease), filter var(--t-s) var(--ease); transition-delay: calc(var(--j) * 55ms); }
.motion .b-cli__row.is-in img { opacity: .82; transform: none; }
.motion .b-cli__row.is-in img:hover { opacity: 1; }
@media (max-width: 1100px) { .b-cli__row { grid-template-columns: repeat(5, minmax(0, 1fr)); row-gap: 24px; } }
@media (max-width: 700px) { .b-cli__row { grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 20px 24px; } .b-cli__row img { height: 44px; } .motion .b-cli__row { translate: none; } }

/* =====================================================================
   TESTIMONIALS — on desktop the two voices hand over as you scroll
   ===================================================================== */
.b-voices { padding: clamp(96px, 10vw, 150px) 0; }
.b-voices__top { display: flex; align-items: center; justify-content: space-between; gap: 20px; }
.b-voices__nav { display: none; gap: 8px; direction: ltr; }
.b-voices__dot { width: 52px; height: 24px; border: 0; background: none; padding: 10px 0; cursor: pointer; position: relative; }
.b-voices__dot::before, .b-voices__dot i { content: ""; position: absolute; left: 0; right: 0; top: 10px; height: 3px; border-radius: 2px; background: #d3d6da; }
.b-voices__dot i { background: var(--ink); transform-origin: left; transform: scaleX(var(--f, 0)); }
.b-voices__stage { margin-top: 44px; display: grid; gap: 64px; }
.bq { position: relative; display: flex; flex-direction: column; gap: 28px; padding-top: 34px; border-top: 2px solid var(--ink); }
.bq__mark { position: absolute; top: 18px; left: 0; font-family: var(--lat); font-weight: 800; font-size: 160px; line-height: .7; color: var(--accent); pointer-events: none; }
.bq blockquote p { font-size: clamp(22px, 2.5vw, 38px); line-height: 1.42; font-weight: 500; letter-spacing: -0.012em; max-width: 30ch; }
.bq figcaption { display: flex; align-items: baseline; gap: 12px; font-size: 16px; color: var(--muted); }
.bq figcaption strong { color: var(--ink); font-weight: 700; }
.bq figcaption span { font-family: var(--lat); }
@media (max-width: 760px) { .bq__mark { font-size: 110px; } .b-voices__stage { gap: 48px; } }
@media (min-width: 1101px) {
  .motion .b-voices { height: 300vh; padding: 0; }
  .motion .b-voices__sticky { position: sticky; top: var(--head-c); height: calc(100vh - var(--head-c)); display: flex; align-items: center; }
  .motion .b-voices__in { width: 100%; }
  .motion .b-voices__nav { display: flex; }
  .motion .b-voices__stage { gap: 0; }
  .motion .bq { grid-area: 1 / 1; opacity: 0; visibility: hidden; transform: translate3d(0, 40px, 0); transition: opacity 700ms var(--ease), transform 900ms var(--ease), visibility 0s linear 900ms; }
  .motion .bq.is-active { opacity: 1; visibility: visible; transform: none; transition: opacity 700ms var(--ease) 150ms, transform 900ms var(--ease) 150ms, visibility 0s; }
  .motion .bq.is-leaving { transform: translate3d(0, -40px, 0); }
}

/* =====================================================================
   CONTACT DIALOG (same funnel as Version A) / bottom sheet on phones
   ===================================================================== */
.pb-dlg { border: 0; padding: 0; background: transparent; max-width: none; max-height: none; overflow: visible; }
.pb-dlg::backdrop { background: rgba(18, 18, 18, .55); opacity: 0; transition: opacity var(--t-s) var(--ease); }
.pb-dlg[open].is-open::backdrop { opacity: 1; }
.pb-dlg__card {
  width: min(560px, calc(100vw - 32px)); background: var(--white); color: var(--ink); border-radius: 24px;
  box-shadow: 0 40px 80px rgba(0, 0, 0, .3); padding: 40px 44px 36px; display: flex; flex-direction: column; gap: 20px;
  font-family: var(--he); direction: rtl;
  opacity: 0; transform: translateY(14px) scale(.98); transition: opacity var(--t-s) var(--ease), transform 260ms var(--ease);
}
.pb-dlg[open].is-open .pb-dlg__card { opacity: 1; transform: none; }
.pb-dlg__top { display: flex; justify-content: flex-end; align-items: center; }
.pb-dlg__x { width: 44px; height: 44px; border: 0; border-radius: 50%; background: var(--sand); font-size: 22px; line-height: 1; cursor: pointer; margin-inline-end: -10px; transition: background-color var(--t-s) var(--ease); }
.pb-dlg__x:hover { background: var(--sand-2); }
.pb-dlg h2 { font-size: 36px; line-height: 1.1; font-weight: 800; letter-spacing: -0.02em; }
.pb-dlg__sub { font-size: 17px; line-height: 1.55; color: var(--ink-2); }
.pb-dlg__list { margin-top: 8px; }
.pb-dlg__list a { display: flex; align-items: center; justify-content: space-between; gap: 16px; padding: 18px 16px; margin: 0 -16px; border-top: 1px solid var(--line); border-radius: 12px; text-decoration: none; transition: background-color var(--t-s) var(--ease); }
.pb-dlg__list li:last-child a { border-bottom: 1px solid var(--line); }
.pb-dlg__list a:hover, .pb-dlg__list a:focus-visible { background: #fff4e3; }
.pb-dlg__list .k { display: block; font-size: 13px; color: var(--muted); }
.pb-dlg__list .v { display: block; font-size: 24px; font-weight: 600; }
.pb-dlg__list .g { font-size: 22px; color: var(--accent-text); }
.pb-dlg__addr { font-size: 14px; color: var(--muted); }
@media (min-width: 761px) { .pb-dlg { margin: 90px auto auto; } }
@media (max-width: 760px) {
  .pb-dlg { margin: auto 0 0; width: 100%; }
  .pb-dlg__card { width: 100%; border-radius: 22px 22px 0 0; padding: 12px 20px calc(24px + env(safe-area-inset-bottom)); gap: 14px; transform: translateY(40px); box-shadow: 0 -10px 40px rgba(0, 0, 0, .2); }
  .pb-dlg__card::before { content: ""; width: 40px; height: 4px; border-radius: 2px; background: #d0d0d0; align-self: center; }
  .pb-dlg h2 { font-size: 26px; }
  .pb-dlg__sub { font-size: 15px; }
  .pb-dlg__list { display: grid; gap: 10px; }
  .pb-dlg__list a { margin: 0; min-height: 64px; padding: 0 18px; border: 0 !important; border-radius: 12px; background: var(--sand); }
  .pb-dlg__list li:first-child a { background: var(--accent); }
  .pb-dlg__list .k { font-size: 12px; }
  .pb-dlg__list .v { font-size: 18px; }
  .pb-dlg__addr { display: none; }
}

/* =====================================================================
   REVEALS + REDUCED MOTION
   ===================================================================== */
@media (prefers-reduced-motion: no-preference) {
  .js [data-reveal] { opacity: 0; transform: translateY(22px); transition: opacity 700ms var(--ease), transform 900ms var(--ease); transition-delay: calc(var(--d, 0) * 90ms); }
  .js [data-reveal].is-in { opacity: 1; transform: none; }
}
@media (prefers-reduced-motion: reduce) {
  .pb *, .pb *::before, .pb *::after { animation-duration: 1ms !important; animation-iteration-count: 1 !important; scroll-behavior: auto !important; }
  html { scroll-behavior: auto; }
  .js [data-reveal] { opacity: 0; transition: opacity 150ms linear; }
  .js [data-reveal].is-in { opacity: 1; }
  .pb-dlg__card, .pb-dlg::backdrop { transition-duration: 150ms !important; transform: none !important; }
  .pb em::after { transform: none !important; transition: none !important; }
}