UX Studies

UX Courses & Lectures

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UX Lectures for Companies

As part of our UX expertise, we offer UX courses, lectures, and workshops for enterprises, hi-tech companies, and startups. Our professional lectures cover various aspects of user experience, including cognitive & behavioral psychology, decision-making, human behavior, infographics, and more. These lectures, which are very profound and well crafted, give viewers and listeners a new perspective on user experience while illustrating various issues from both a theoretical and practical perspective.

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Academic UX Courses

Academic & external UX courses for undergraduate, MA and associate degree students:

UX Design course The Open University
As part of the Associate Degree program

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UX Design for managers Tel Aviv University
As part of the MBA program

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Advanced UX Design Reichman University
As part of the Interactive Communication program

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About The Lecturer

Aviram Tzur, founder & Co-CEO at TZUR – UX Design, a pioneer and leading UX/UI design company (for web, applications, mobile and complex systems), with over 1,400 successful projects in 20 years of activity. Aviram is a senior UX expert & strategic consultant for various leading companies in various fields, including hi-tech, communications, e-commerce, traveling, finance, insurance, and more; and a highly evaluated lecturer at companies, universities, and colleges (Tel-Aviv University, Reichman University, Open University) in the fields of user experience, cognitive & behavioral psychology, user behavior, and decision-making. During the years, Aviram has been an advisor and mentor for many UX & UI experts, and since the year 2000 he has been researching, analyzing, and creating UX design methods for improving the UX of websites, applications, and complex systems. Aviram holds an MA degree in the field of behavioral economics, and he is considered as one of the UX design pillars in Israel.

UX Courses & Lectures

Course

User Experience Design - From Top to Bottom

Description:
A comprehensive and professional UX design course, which delves deeply into all subjects and aspects of UX design for web, mobile, applications and digital products, including: consumer behavior psychology, HCI, UX fundamentals, research and method, information architecture, target audiences and user scenarios, navigation, detailed design, infographics, interaction design, mobile design, call to action, usability and A/B testing, building a portfolio, and more. During the course, the students will gain both theoretical and practical knowledge, including various examples and exercises for improving their UX design capabilities.

Target Audience:
Junior UX & UI Designers, Enterprise & Hi-tech Employees, Product Managers, Project Managers

13 sessions

90 minutes per session
Lecture

From Consumer Behavior to User Experience Design

Description:
The lecture depicts the various aspects of the UX design field, establishes the connection between psychological disciplines and the digital world, and presents the essence of the UX research, methods and design. During the lecture, the participants will be exposed to both theoretical and practical knowledge, including various real-life examples.

Target Audience:
UX & UI Designers, Marketing Managers, Product Managers, Digital Managers

1 session

90 minutes
Lecture

Infographics – From A to Z

Description:
The lecture deals with one of the UX design pillars – Infographics. During the lecture, the participants will be exposed to various types of infographics (web & mobile), including essential insights and best practice examples.

Target Audience:
UX & UI Designers, Product Managers, Digital Managers

1 session

90 minutes
Lecture

Behavioral Economics & User Experience

Description:
The lecture presents the various psychological aspects which affect user/consumer decision-making process, while interacting with a website, mobile application or information system. During the lecture, the participants will be exposed to both theoretical and practical knowledge of behavioral economics, including various examples and CTA (call to action) best practices, for improving business results.

Target Audience:
UX & UI Designers, Marketing Managers, Product Managers, Digital Managers

1 session

90 minutes
Mini Course

Usability Testing – Why, How and When?

Description:
A professional min-course, depicting usability testing methods both from theoretical and practical aspects, including: planning & conducting the usability test, analyzing the results and improving the user experience according to the various findings.

Target Audience:
UX & UI Designers, Product Managers, Project Managers

3 sessions

90 minutes per session
Mini Course

How to Improve Your Chances of Finding a UX Job?

Description:
A professional min-course, which gives crucial tools for anyone who seeks a UX job in the market, or strive to improve his/her current position. The course is based on 20 years of experience in interviewing, recruiting and mentoring thousands of UX & UI candidates.

Target Audience:
Junior UX & UI Designers, Candidates who are seeking their first job in the field.

2 sessions

90 minutes per session
Lecture

How to recruit the perfect UX & UI Designers?

Description:
The lecture presents proven methods for recruiting UX & UI designers efficiently, in accordance with the business goals and needs. The lecture is based on 20 years of experience in interviewing, recruiting and mentoring thousands of UX & UI candidates.

Target Audience:
UX & UI Designers, Marketing Managers, Product Managers, Digital Managers

1 session

90 minutes

Let's talk:

For additional information regarding UX course, lectures, or workshops, please contact:

Email:info@tzur.com
Mobile:052-3709254052-3709254

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